Everybody Writes Book
Score: 4
From 3 Ratings

Everybody Writes

  • Author : Ann Handley
  • Publisher : John Wiley & Sons
  • Release Date : 2014-09-15
  • Genre: Business & Economics
  • Pages : 325
  • ISBN 10 : 9781118905555
DOWNLOAD BOOK
Download Everybody Writes Ebook PDF/EPUB

Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers. Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary? Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are. Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring. That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now... And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing. In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results. These lessons and rules apply across all of your online assets — like web pages, home page, landing pag

Everybody Writes Book
Score: 4.5
From 4 Ratings

Everybody Writes

  • Author : Ann Handley
  • Publisher : John Wiley & Sons
  • Release Date : 2014-09-02
  • Genre: Business & Economics
  • Pages : 325
  • ISBN 10 : 9781118905616
DOWNLOAD BOOK
Download Everybody Writes Ebook PDF/EPUB

Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers. Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary? Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are. Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring. That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now... And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing. In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results. These lessons and rules apply across all of your online assets — like web pages, home page, landing pag

Content Rules Book

Content Rules

  • Author : Ann Handley
  • Publisher : John Wiley & Sons
  • Release Date : 2012-05-08
  • Genre: Business & Economics
  • Pages : 320
  • ISBN 10 : 9781118283035
DOWNLOAD BOOK
Download Content Rules Ebook PDF/EPUB

The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.

Everybody Writes by Ann Handley Summary Book

Everybody Writes by Ann Handley Summary

  • Author : QuickRead
  • Publisher : QuickRead.com
  • Release Date : 2023-05-31
  • Genre: Study Aids
  • Pages : null
  • ISBN 10 : 978186723xxxx
DOWNLOAD BOOK
Download Everybody Writes by Ann Handley Summary Ebook PDF/EPUB

Your Go-To Guide to Creating Ridiculously Good Content. In today’s world, we spend a lot of our time online. As a result, we communicate through pictures, memes, gifs, and more. Who needs writing anymore, right? Well, with all this content creation, writing matters more now than ever before. Whether you are simply sharing pictures on social media or maintaining an entire website for your company, you are a writer. Today, online words now act as our currency, they tell our customers who we are, and they carry our marketing messages. This means you need to choose your words well and begin placing value on an often-overlooked skill in content marketing: how to write! In Everybody Writes, top marketing guru Ann Handley provides insight and guidance into the process and strategy of content creation, production, and publishing. The lessons and rules apply to all areas online, including web pages, landing pages, blogs, email, and even Facebook, Twitter, LinkedIn, and other social media. As you read, you’ll learn why your first draft should be "ugly," why less is more, and how to write a successful landing page. Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries.

The Guilty Couple Book
Score: 5
From 2 Ratings

The Guilty Couple

  • Author : C.L. Taylor
  • Publisher : HarperCollins UK
  • Release Date : 2022-06-23
  • Genre: Fiction
  • Pages : 326
  • ISBN 10 : 9780008496739
DOWNLOAD BOOK
Download The Guilty Couple Ebook PDF/EPUB

‘Wow, I loved this! Such an unusual, original psychological thriller.’ ⭐⭐⭐⭐⭐ Reader Review What would you do if your husband framed you for murder?

Content Rules Book
Score: 4.5
From 7 Ratings

Content Rules

  • Author : Ann Handley
  • Publisher : John Wiley & Sons
  • Release Date : 2010-11-11
  • Genre: Business & Economics
  • Pages : 149
  • ISBN 10 : 9780470948729
DOWNLOAD BOOK
Download Content Rules Ebook PDF/EPUB

The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.

Summary of Everybody Writes Review Keypoints and Take aways Book

Summary of Everybody Writes Review Keypoints and Take aways

  • Author : PenZen Summaries
  • Publisher : by Mocktime Publication
  • Release Date : 2022-10-17
  • Genre: Study Aids
  • Pages : 15
  • ISBN 10 : 978186723xxxx
DOWNLOAD BOOK
Download Summary of Everybody Writes Review Keypoints and Take aways Ebook PDF/EPUB

The summary of Everybody Writes – Your Go-To Guide to Creating Ridiculously Good Content presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of Everybody Writes provides you with helpful pointers on how to create great content, such as how to use correct grammar and how to write posts, tweets, and emails that are engaging to the reader. These ideas will help you gain a better understanding of how to use the appropriate words to keep customers coming back for more by providing you with just a handful of simple rules to follow. Everybody Writes summary includes the key points and important takeaways from the book Everybody Writes by Ann Handley. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at support@mocktime.com.

Everybody A Book about Freedom Book
Score: 4.5
From 3 Ratings

Everybody A Book about Freedom

  • Author : Olivia Laing
  • Publisher : W. W. Norton & Company
  • Release Date : 2021-05-04
  • Genre: Philosophy
  • Pages : 311
  • ISBN 10 : 9780393608786
DOWNLOAD BOOK
Download Everybody A Book about Freedom Ebook PDF/EPUB

"Astute and consistently surprising critic" (NPR) Olivia Laing investigates the body and its discontents through the great freedom movements of the twentieth century. The body is a source of pleasure and of pain, at once hopelessly vulnerable and radiant with power. In her ambitious, brilliant sixth book, Olivia Laing charts an electrifying course through the long struggle for bodily freedom, using the life of the renegade psychoanalyst Wilhelm Reich to explore gay rights and sexual liberation, feminism, and the civil rights movement. Drawing on her own experiences in protest and alternative medicine, and traveling from Weimar Berlin to the prisons of McCarthy-era America, Laing grapples with some of the most significant and complicated figures of the past century—among them Nina Simone, Christopher Isherwood, Andrea Dworkin, Sigmund Freud, Susan Sontag, and Malcolm X. Despite its many burdens, the body remains a source of power, even in an era as technologized and automated as our own. Arriving at a moment in which basic bodily rights are once again imperiled, Everybody is an investigation into the forces arranged against freedom and a celebration of how ordinary human bodies can resist oppression and reshape the world.

Everybody Needs a Rock Book
Score: 4.5
From 14 Ratings

Everybody Needs a Rock

  • Author : Byrd Baylor
  • Publisher : Simon and Schuster
  • Release Date : 2011-08-16
  • Genre: Juvenile Fiction
  • Pages : 32
  • ISBN 10 : 9781442408111
DOWNLOAD BOOK
Download Everybody Needs a Rock Ebook PDF/EPUB

Everybody needs a rock -- at least that's the way this particular rock hound feels about it in presenting her own highly individualistic rules for finding just the right rock for you.

The Everything Guide To Writing Copy Book

The Everything Guide To Writing Copy

  • Author : Steve Slaunwhite
  • Publisher : Simon and Schuster
  • Release Date : 2007-06-14
  • Genre: Business & Economics
  • Pages : 304
  • ISBN 10 : 9781440524035
DOWNLOAD BOOK
Download The Everything Guide To Writing Copy Ebook PDF/EPUB

The Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, web, radio, trade journals, and much more. Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to: -Write compelling headlines, tag lines, and leads -Avoid common copywriting mistakes -Strengthen brand development -Start a freelance copywriting business -Write copy for all media-print, radio, TV, and websites Whether you’re a professional copywriter or just starting out, The Everything Guide to Writing Copy will inspire you to create innovative, sales-generating advertising and marketing pieces.

Start with Why Book
Score: 3.5
From 34 Ratings

Start with Why

  • Author : Simon Sinek
  • Publisher : Penguin
  • Release Date : 2009-10-29
  • Genre: Business & Economics
  • Pages : 256
  • ISBN 10 : 9781101149034
DOWNLOAD BOOK
Download Start with Why Ebook PDF/EPUB

The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER. In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time. Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

How to Write Copy That Sells Book

How to Write Copy That Sells

  • Author : Ray Edwards
  • Publisher : Morgan James Publishing
  • Release Date : 2016-02-16
  • Genre: Business & Economics
  • Pages : 186
  • ISBN 10 : 9781630475024
DOWNLOAD BOOK
Download How to Write Copy That Sells Ebook PDF/EPUB

This book is for everyone who needs to write copy that sells – including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How To Write Copy That Sells supplies specific copywriting techniques for everything from email marketing, web sites, and social media, to traditional media ads and direct mail.

How Not to Suck At Marketing Book

How Not to Suck At Marketing

  • Author : Jeff Perkins
  • Publisher : How2Conquer
  • Release Date : 2021-09-01
  • Genre: Business & Economics
  • Pages : 212
  • ISBN 10 : 9781945783166
DOWNLOAD BOOK
Download How Not to Suck At Marketing Ebook PDF/EPUB

If you’ve ever felt like you suck at marketing, you’re not alone. Survive and thrive in today’s digital world. Let’s face it, marketing today is really, really hard. From the explosion of digital advertising options to the thousands of martech tools out there on the market, it’s virtually impossible to stay on top of it all. Even more challenging is the deluge of analytics available, leaving marketers swimming in data but thirsting for knowledge. But you don’t have to feel like you suck at marketing. Join award-winning marketing leader Jeff Perkins as he examines how to avoid the pitfalls and survive in today’s ever-changing marketing landscape. Focusing on essential skills for modern marketers, How Not to Suck at Marketing prepares you to: - Create a focused marketing program that drives results - Collaborate effectively with the key stakeholders - Assemble a high-performing marketing team - Define and nurture your company (and personal) brand - Build a focused career and find the right job for you Digital tools allow us to track immediate results, but marketing has always been about the long game. Tackle your marketing strategy and build a focused career with this practical guide.

Plain Style Book

Plain Style

  • Author : Richard Lauchman
  • Publisher : AMACOM
  • Release Date : 1993-10-22
  • Genre: Business & Economics
  • Pages : 120
  • ISBN 10 : 9780814424292
DOWNLOAD BOOK
Download Plain Style Ebook PDF/EPUB

Good writing is good business. Simple, straightforward writing saves time, creates good relationships, and prevents expensive misunderstandings. But why is it so hard to achieve? This incisive guide suggests ways to think about writing -- what it should look and sound like, as well as what it should accomplish -- that can simplify how writers choose to express their ideas. It examines the reasons why many businesspeople with good skills tend to write strange, needlessly complicated sentences -- and shows them how to break the habit. Plain Style offers 35 practical techniques that foster simplicity, conciseness, and emphasis.

EveryBody s Different on EveryBody Street Book

EveryBody s Different on EveryBody Street

  • Author : Sheree Fitch
  • Publisher : Nimbus+ORM
  • Release Date : 2018-09-01
  • Genre: Juvenile Fiction
  • Pages : 32
  • ISBN 10 : 9781771086011
DOWNLOAD BOOK
Download EveryBody s Different on EveryBody Street Ebook PDF/EPUB

The award-winning poet and author of Summer Feet offers delightful rhyming picture book that helps children embrace diversity. If ever you go travelling On EveryBody Street You'll see EveryBody’s Different Than EveryOne you meet Sheree Fitch’s playful words lead you into this beautiful children's book and invite you to celebrate our gifts, our weaknesses, our differences, and our sameness. Fitch displays her wit and mastery of words in quick, rollicking rhymes that are complemented by Emma FitzGerald’s lively illustrations. EveryBody’s Different on EveryBody Street was originally produced in 2001 as a fundraiser to commemorate the 10th Anniversary of the Festival of Trees in support of the Nova Scotia Hospital and to raise awareness for mental illness and addiction. “With a style reminiscent of Quentin Blake, FitzGerald’s illustrations of people letting their freak flag fly complement Fitch’s exuberant, playful, and poignant rhymes.” ―Quill & Quire (Toronto, ON) “Fitch’s lyrical prose is enhanced by the very beautiful illustrations of Emma FitzGerald. The illustrations are done in bold and bright colors, and are very rich in detail which provides a superb backdrop for this poem about individual differences.” ―Canadian Materials Magazine