- Author : Pietra Rivoli
- Publisher : John Wiley & Sons
- Release Date : 2014-11-10
- Genre: Political Science
- Pages : 368
- ISBN 10 : 9781118950166
The Travels of a T Shirt in the Global Economy Book Description :
The keys to global business success, as taught by a T-shirt'sjourney The Travels of a T-Shirt in the Global Economy is acritically-acclaimed narrative that illuminates the globalizationdebates and reveals the key factors to success in global business.Tracing a T-shirt's life story from a Texas cotton field to aChinese factory and back to a U.S. storefront before arriving atthe used clothing market in Africa, the book uncovers the politicaland economic forces at work in the global economy. Along the way,this fascinating exploration addresses a wealth of compellingquestions about politics, trade, economics, ethics, and the impactof history on today's business landscape. This new printing of thesecond edition includes a revised preface and a new epilogue withupdates through 2014 on the people, industries, and policiesrelated to the T-shirt's life story. Using a simple, everyday T-shirt as a lens through which toexplore the business, economic, moral, and political complexitiesof globalization in a historical context, Travelsencapsulates a number of complex issues into a single identifiableobject that will strike a chord with readers as they: Investigate the sources of sustained competitive advantage indifferent industries Examine the global economic and political forces that explaintrade patters between countries Analyze complex moral issues related to globalization andinternational business Discover the importance of cultural and human elements ininternational trade This story of a simple product illuminates the many complexissues which businesspeople, policymakers, and global citizens aretouched by every day.